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| Armedangels✕ Cologne label making denim, shirts and basics from GOTS organic cotton and organic linen. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Duckworth✕ Montana brand making US-made merino wool shirts, base layers, sweatshirts, jackets and socks from wool grown on the Helle family ranch and Rocky Mountain growers. | ASCENO✕ London womenswear label known for signature silk collections, making resortwear, sleepwear and staples in silk, linen and wool. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Cologne, DE | Auckland, NZ | United States | London, GB |
| Fibers | Organic cotton · Linen | Merino | Merino | Silk · Linen · Wool · Cashmere |
| Makes | Tops & tees, Shirts, Pants & skirts, Dresses, Knitwear | Base layers, Tops & tees, Underwear, Socks, Outerwear | Tops & tees, Shirts, Pants & skirts, Base layers, Outerwear, Socks, Accessories | Shirts, Tops & tees, Dresses, Pants & skirts, Sleepwear |
| Services | — | — | — | — |
| Entry price | $$ · Basic tee $33.50 | $$ · Base layer top $89.45 | $$$ · Base layer top $125 | $$$$ · Button-up shirt $284 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | GOTS, Fair Wear | ZQ Merino | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | — | 2016 |