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| ASCENO✕ London womenswear label known for signature silk collections, making resortwear, sleepwear and staples in silk, linen and wool. | ALUMO✕ Swiss shirting-fabric maker using extra-long-staple Supima and Sea Island cotton, plus cashmere and linen blends, woven at partner mills. | Fog Linen Work✕ Tokyo brand founded by Yumiko Sekine, designing linen clothing and homewares made with Lithuanian linen. | Allude✕ Munich cashmere label making women's and men's cashmere and wool knitwear and accessories, with a repair service for its garments. | |
|---|---|---|---|---|
| Type | Brand | Mill | Brand | Brand |
| Location | London, GB | Herisau, CH | Tokyo, JP | Munich, DE |
| Fibers | Silk · Linen · Wool · Cashmere | Cotton · Organic cotton · Linen · Cashmere | Linen | Cashmere · Wool |
| Makes | Shirts, Tops & tees, Dresses, Pants & skirts, Sleepwear | Fabric & yarn | Dresses, Tops & tees, Accessories | Knitwear, Accessories |
| Services | — | Weaving | — | — |
| Entry price | $$$$ · Button-up shirt $284 | — | $$ · Basic dress $143 | $$$ · Crew sweater $257 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | GOTS | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2016 | 1918 | — | — |