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| Buck Mason✕ American basics label known for Pima tees in US-grown Supima cotton, plus slub and hemp tees; some styles knit and sewn at its own Pennsylvania mill. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | ALUMO✕ Swiss shirting-fabric maker using extra-long-staple Supima and Sea Island cotton, plus cashmere and linen blends, woven at partner mills. | Gloverall✕ British outerwear brand famous for the duffle coat, making wool-rich duffles, peacoats and overcoats in England, including Harris Tweed styles. | |
|---|---|---|---|---|
| Type | Brand | Brand | Mill | Brand |
| Location | United States | Auckland, NZ | Herisau, CH | United Kingdom |
| Fibers | Cotton · Hemp | Merino | Cotton · Organic cotton · Linen · Cashmere | Wool · Cotton |
| Makes | Tops & tees, Shirts, Pants & skirts | Base layers, Tops & tees, Underwear, Socks, Outerwear | Fabric & yarn | Outerwear, Knitwear |
| Services | — | — | Weaving | — |
| Entry price | $$ · Basic tee $48.00 | $$ · Base layer top $89.45 | — | $$$ · Jacket $562 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | ZQ Merino | GOTS | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2013 | — | 1918 | 1951 |