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| Darn Tough✕ Merino wool socks (blended with nylon for durability) made in Northfield, Vermont, with a lifetime guarantee. | Colorful Standard✕ Danish label making organic cotton and recycled merino essentials in Portugal, in a wide range of custom colors. | MATE the Label✕ Los Angeles essentials in GOTS organic cotton and linen (plus some TENCEL), cut, sewn and dyed within 15 miles of its headquarters. | Isobaa✕ UK merino wool brand making tees, hoodies, base-layer tights, joggers, boxers, socks and beanies for running, outdoors and everyday wear; ships to the US. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Northfield, Vermont, US | Copenhagen, DK | Los Angeles, US | United Kingdom |
| Fibers | Merino | Organic cotton · Merino | Organic cotton · Linen | Merino |
| Makes | Socks | Tops & tees, Pants & skirts, Knitwear, Accessories | Tops & tees, Sleepwear | Tops & tees, Pants & skirts, Knitwear, Base layers, Underwear, Socks, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Pair of socks $24.00 | $$ · Basic tee $39.21 | $$$ · Basic tee $68.00 | $$$ · Base layer top $106 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | B Corp, OEKO-TEX Standard 100 | GOTS, B Corp | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2004 | — | 2013 | 2016 |