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| Devold of Norway✕ Historic Norwegian wool brand making merino wool base layers, underwear, sweaters, jackets, pants, socks and accessories for outdoor and everyday wear. | Jamie Kay✕ Christchurch brand making organic cotton baby and children's clothing, plus merino babywear and bedding. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | |
|---|---|---|---|
| Type | Brand | Brand | Brand |
| Location | Langevåg, NO | Christchurch, NZ | Auckland, NZ |
| Fibers | Wool · Merino | Organic cotton · Merino | Merino |
| Makes | Base layers, Underwear, Tops & tees, Knitwear, Outerwear, Pants & skirts, Socks, Accessories | Baby & kids, Tops & tees, Pants & skirts, Dresses, Knitwear, Sleepwear | Base layers, Tops & tees, Underwear, Socks, Outerwear |
| Services | — | — | — |
| Entry price | $$$ · Base layer top $104 | $$ · Baby bodysuit $16.77 | $$ · Base layer top $89.45 |
| Min. order | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | ZQ Merino |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 1853 | 2013 | — |