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| Fog Linen Work✕ Tokyo brand founded by Yumiko Sekine, designing linen clothing and homewares made with Lithuanian linen. | Sheep Inc.✕ London knitwear label using traceable, ZQ-certified New Zealand merino from regenerative sheep stations. | ASCENO✕ London womenswear label known for signature silk collections, making resortwear, sleepwear and staples in silk, linen and wool. | Emma Willis✕ Jermyn Street shirtmaker making luxury men's shirts by hand in its Gloucester workshop from Swiss and Sea Island cottons, plus linen, cashmere and silk pieces. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Tokyo, JP | London, GB | London, GB | London, GB |
| Fibers | Linen | Merino | Silk · Linen · Wool · Cashmere | Cotton · Linen · Cashmere · Silk |
| Makes | Dresses, Tops & tees, Accessories | Knitwear, Tops & tees | Shirts, Tops & tees, Dresses, Pants & skirts, Sleepwear | Shirts, Sleepwear, Underwear, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Basic dress $143 | $$$ · Crew sweater $278 | $$$$ · Button-up shirt $284 | $$$$ · Button-up shirt $384 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | ZQ Merino | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | 2016 | 1989 |