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| Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Burt's Bees Baby✕ Baby clothes, pajamas and bedding in GOTS-certified organic cotton, newborn to 24 months. | WAMA✕ Men's and women's underwear in a hemp and organic cotton blend (with a little spandex). | Farm to Feet✕ North Carolina sock brand from Nester Hosiery making merino wool hiking, everyday, snow, hunting and work socks with an all-US supply chain. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Auckland, NZ | United States | United States | Mount Airy, US |
| Fibers | Merino | Organic cotton | Hemp · Organic cotton | Merino |
| Makes | Base layers, Tops & tees, Underwear, Socks, Outerwear | Baby & kids, Sleepwear | Underwear | Socks, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Base layer top $89.45 | — | $$ · Pair of underwear $32.00 | $$ · Pair of socks $19.00 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | ZQ Merino | GOTS | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | — | 2013 |