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| Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Fog Linen Work✕ Tokyo brand founded by Yumiko Sekine, designing linen clothing and homewares made with Lithuanian linen. | Sheep Inc.✕ London knitwear label using traceable, ZQ-certified New Zealand merino from regenerative sheep stations. | Michell & Cia✕ Vertically integrated Peruvian alpaca group making tops, knitting yarns and fabrics in pure alpaca and blends. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Mill |
| Location | Auckland, NZ | Tokyo, JP | London, GB | Arequipa, PE |
| Fibers | Merino | Linen | Merino | Alpaca · Silk · Merino · Linen |
| Makes | Base layers, Tops & tees, Underwear, Socks, Outerwear | Dresses, Tops & tees, Accessories | Knitwear, Tops & tees | Fabric & yarn |
| Services | — | — | — | Spinning |
| Entry price | $$ · Base layer top $89.45 | $$ · Basic dress $143 | $$$ · Crew sweater $278 | — |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | ZQ Merino | None listed | ZQ Merino | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | — | — |