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| Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Fox Brothers✕ Tonedale Mill in Wellington, making woollen and worsted cloth — including the original West of England flannel — since 1772. | AW Hainsworth✕ West Yorkshire woollen mill established 1783, weaving cloth for couture, costume, uniforms and apparel. | |
|---|---|---|---|
| Type | Brand | Mill | Mill |
| Location | Auckland, NZ | Wellington, GB | Farsley, GB |
| Fibers | Merino | Wool | Wool |
| Makes | Base layers, Tops & tees, Underwear, Socks, Outerwear | Fabric & yarn | Fabric & yarn |
| Services | — | Weaving | Weaving |
| Entry price | $$ · Base layer top $89.45 | — | — |
| Min. order | Not stated | Not stated | Not stated |
| Certified | ZQ Merino | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | 1772 | 1783 |