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| Kowtow✕ Seed-to-garment label making all its clothes from a single fiber, Fairtrade organic cotton, plastic-free and traceable. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Harvest & Mill✕ Organic cotton basics grown, milled and sewn in the USA, made with family-owned factories near its Berkeley studio. | Conscious Clothing✕ Michigan label designing, cutting and sewing linen, hemp and organic cotton womenswear in its own studio. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Wellington, NZ | Auckland, NZ | Berkeley, US | Belmont, US |
| Fibers | Organic cotton | Merino | Organic cotton | Linen · Hemp · Organic cotton |
| Makes | Tops & tees, Shirts | Base layers, Tops & tees, Underwear, Socks, Outerwear | Tops & tees, Shirts, Pants & skirts, Socks | Tops & tees, Pants & skirts, Dresses, Outerwear |
| Services | — | — | — | — |
| Entry price | $$ · Basic tee $55.35 | $$$ · Basic tee $72.68 | $$ · Basic tee $54.00 | $$$$ · Basic tee $115 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | Fair Trade, GOTS, B Corp | ZQ Merino | None listed | None listed |
| Natural | 100% natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2006 | — | 2012 | — |