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| Kowtow✕ Seed-to-garment label making all its clothes from a single fiber, Fairtrade organic cotton, plastic-free and traceable. | Naked Cashmere✕ US cashmere brand making sweaters, cardigans, loungewear, outerwear and accessories from Inner Mongolian cashmere, with some silk and linen pieces. | Fog Linen Work✕ Tokyo brand founded by Yumiko Sekine, designing linen clothing and homewares made with Lithuanian linen. | Colorful Standard✕ Danish label making organic cotton and recycled merino essentials in Portugal, in a wide range of custom colors. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Wellington, NZ | United States | Tokyo, JP | Copenhagen, DK |
| Fibers | Organic cotton | Cashmere · Silk · Linen | Linen | Organic cotton · Merino |
| Makes | Tops & tees, Shirts | Knitwear, Tops & tees, Pants & skirts, Dresses, Outerwear, Underwear, Socks, Accessories | Dresses, Tops & tees, Accessories | Tops & tees, Pants & skirts, Knitwear, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Basic tee $55.35 | $$ · Crew sweater $195 | $$ · Basic dress $143 | $$ · Basic tee $39.21 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | Fair Trade, GOTS, B Corp | None listed | None listed | B Corp, OEKO-TEX Standard 100 |
| Natural | 100% natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2006 | — | — | — |