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| MagicLinen✕ Family linen business making clothing and home textiles in-house in Vilnius from OEKO-TEX certified fabric. | Bassike✕ Sydney label best known for its signature Australian-made 100% organic cotton jersey basics, alongside a wider range of natural-fabric womenswear and menswear. | Darn Tough✕ Merino wool socks (blended with nylon for durability) made in Northfield, Vermont, with a lifetime guarantee. | Emma Willis✕ Jermyn Street shirtmaker making luxury men's shirts by hand in its Gloucester workshop from Swiss and Sea Island cottons, plus linen, cashmere and silk pieces. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Vilnius, LT | Sydney, AU | Northfield, Vermont, US | London, GB |
| Fibers | Linen | Organic cotton | Merino | Cotton · Linen · Cashmere · Silk |
| Makes | Dresses, Tops & tees, Pants & skirts, Sleepwear, Fabric & yarn | Tops & tees, Pants & skirts, Dresses, Knitwear | Socks | Shirts, Sleepwear, Underwear, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Basic dress $93.00 | $$$ · Basic tee $76.56 | $$ · Pair of socks $24.00 | $$$$ · Button-up shirt $384 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | OEKO-TEX Standard 100 | B Corp | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | 2006 | 2004 | 1989 |