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| Mercer & Sons✕ Family shirtmaker known for traditional button-downs in its two-ply Pima cotton oxford with hand-turned unlined collars, made in the USA. | ALUMO✕ Swiss shirting-fabric maker using extra-long-staple Supima and Sea Island cotton, plus cashmere and linen blends, woven at partner mills. | ASCENO✕ London womenswear label known for signature silk collections, making resortwear, sleepwear and staples in silk, linen and wool. | Emma Willis✕ Jermyn Street shirtmaker making luxury men's shirts by hand in its Gloucester workshop from Swiss and Sea Island cottons, plus linen, cashmere and silk pieces. | |
|---|---|---|---|---|
| Type | Brand | Mill | Brand | Brand |
| Location | Bozeman, US | Herisau, CH | London, GB | London, GB |
| Fibers | Cotton | Cotton · Organic cotton · Linen · Cashmere | Silk · Linen · Wool · Cashmere | Cotton · Linen · Cashmere · Silk |
| Makes | Shirts, Underwear | Fabric & yarn | Shirts, Tops & tees, Dresses, Pants & skirts, Sleepwear | Shirts, Sleepwear, Underwear, Accessories |
| Services | — | Weaving | — | — |
| Entry price | $$$ · Button-up shirt $180 | — | $$$$ · Button-up shirt $284 | $$$$ · Button-up shirt $384 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | GOTS | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 1982 | 1918 | 2016 | 1989 |