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| Mercer & Sons✕ Family shirtmaker known for traditional button-downs in its two-ply Pima cotton oxford with hand-turned unlined collars, made in the USA. | Ibex✕ Merino wool outdoor clothing — base layers, socks and jackets — founded in Vermont in 1997, now based in Boulder. | Buck Mason✕ American basics label known for Pima tees in US-grown Supima cotton, plus slub and hemp tees; some styles knit and sewn at its own Pennsylvania mill. | Hiut Denim Co.✕ Family-owned jeans maker with its own factory in Cardigan, Wales, using Japanese selvedge and GOTS organic cotton denim, with free repairs for life. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Bozeman, US | Boulder, US | United States | Cardigan, GB |
| Fibers | Cotton | Merino | Cotton · Hemp | Cotton · Organic cotton |
| Makes | Shirts, Underwear | Base layers, Socks, Outerwear | Tops & tees, Shirts, Pants & skirts | Pants & skirts |
| Services | — | — | — | — |
| Entry price | $$$ · Button-up shirt $180 | $$$ · Base layer top $135 | $$ · Basic tee $48.00 | $$$$ · Pants or jeans $324 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 1982 | 1997 | 2013 | 2011 |