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| Minus33✕ Merino wool base layers, socks and hats from a fifth-generation New Hampshire woollen textile family business. | Buck Mason✕ American basics label known for Pima tees in US-grown Supima cotton, plus slub and hemp tees; some styles knit and sewn at its own Pennsylvania mill. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Rawganique✕ Clothing, underwear and home goods in organic cotton, linen, hemp and merino — no polyester, nylon or other synthetics. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Ashland, New Hampshire, US | United States | Auckland, NZ | Canada |
| Fibers | Merino | Cotton · Hemp | Merino | Organic cotton · Linen · Hemp · Merino |
| Makes | Base layers, Socks, Accessories | Tops & tees, Shirts, Pants & skirts | Base layers, Tops & tees, Underwear, Socks, Outerwear | Tops & tees, Underwear, Socks, Accessories |
| Services | — | — | — | — |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | ZQ Merino | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | 100% natural |
| Founded | 2002 | 2013 | — | — |