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| Minus33✕ Merino wool base layers, socks and hats from a fifth-generation New Hampshire woollen textile family business. | Colorful Standard✕ Danish label making organic cotton and recycled merino essentials in Portugal, in a wide range of custom colors. | Bower Roebuck✕ Huddersfield weaving mill making luxury wool and natural-blend tailoring cloth for brands worldwide, on the same New Mill site since 1899. | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | |
|---|---|---|---|---|
| Type | Brand | Brand | Mill | Brand |
| Location | Ashland, New Hampshire, US | Copenhagen, DK | Huddersfield, GB | Auckland, NZ |
| Fibers | Merino | Organic cotton · Merino | Wool | Merino |
| Makes | Base layers, Socks, Accessories | Tops & tees, Pants & skirts, Knitwear, Accessories | Fabric & yarn | Base layers, Tops & tees, Underwear, Socks, Outerwear |
| Services | — | — | Weaving | — |
| Entry price | $$ · Base layer top $79.99 | $$ · Basic tee $39.21 | — | $$ · Base layer top $89.45 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | B Corp, OEKO-TEX Standard 100 | None listed | ZQ Merino |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2002 | — | 1899 | — |