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| Minus33✕ Merino wool base layers, socks and hats from a fifth-generation New Hampshire woollen textile family business. | Fox Brothers✕ Tonedale Mill in Wellington, making woollen and worsted cloth — including the original West of England flannel — since 1772. | Sheep Inc.✕ London knitwear label using traceable, ZQ-certified New Zealand merino from regenerative sheep stations. | Rawganique✕ Clothing, underwear and home goods in organic cotton, linen, hemp and merino — no polyester, nylon or other synthetics. | |
|---|---|---|---|---|
| Type | Brand | Mill | Brand | Brand |
| Location | Ashland, New Hampshire, US | Wellington, GB | London, GB | Canada |
| Fibers | Merino | Wool | Merino | Organic cotton · Linen · Hemp · Merino |
| Makes | Base layers, Socks, Accessories | Fabric & yarn | Knitwear, Tops & tees | Tops & tees, Underwear, Socks, Accessories |
| Services | — | Weaving | — | — |
| Entry price | $$ · Base layer top $79.99 | — | $$$ · Crew sweater $278 | $$$ · Pair of underwear $35.97 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | ZQ Merino | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | 100% natural |
| Founded | 2002 | 1772 | — | — |