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| Rawganique✕ Clothing, underwear and home goods in organic cotton, linen, hemp and merino — no polyester, nylon or other synthetics. | WAMA✕ Men's and women's underwear in a hemp and organic cotton blend (with a little spandex). | Icebreaker✕ Merino outdoor and base-layer clothing; some fabrics blend merino with nylon, lyocell or elastane. | Buck Mason✕ American basics label known for Pima tees in US-grown Supima cotton, plus slub and hemp tees; some styles knit and sewn at its own Pennsylvania mill. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Canada | United States | Auckland, NZ | United States |
| Fibers | Organic cotton · Linen · Hemp · Merino | Hemp · Organic cotton | Merino | Cotton · Hemp |
| Makes | Tops & tees, Underwear, Socks, Accessories | Underwear | Base layers, Tops & tees, Underwear, Socks, Outerwear | Tops & tees, Shirts, Pants & skirts |
| Services | — | — | — | — |
| Entry price | $$$ · Pair of underwear $35.97 | $$ · Pair of underwear $32.00 | $$ · Base layer top $89.45 | $$ · Basic tee $48.00 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | ZQ Merino | None listed |
| Natural | 100% natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | — | 2013 |