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| Sheep Inc.✕ London knitwear label using traceable, ZQ-certified New Zealand merino from regenerative sheep stations. | Colorful Standard✕ Danish label making organic cotton and recycled merino essentials in Portugal, in a wide range of custom colors. | Dale of Norway✕ Norwegian heritage knitwear brand making pure wool patterned sweaters, cardigans, jackets and accessories, including official Norwegian ski team sweaters. | Isobaa✕ UK merino wool brand making tees, hoodies, base-layer tights, joggers, boxers, socks and beanies for running, outdoors and everyday wear; ships to the US. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | London, GB | Copenhagen, DK | Dale, NO | United Kingdom |
| Fibers | Merino | Organic cotton · Merino | Wool · Merino | Merino |
| Makes | Knitwear, Tops & tees | Tops & tees, Pants & skirts, Knitwear, Accessories | Knitwear, Outerwear, Socks, Accessories | Tops & tees, Pants & skirts, Knitwear, Base layers, Underwear, Socks, Accessories |
| Services | — | — | — | — |
| Entry price | $$$ · Crew sweater $278 | $$ · Basic tee $39.21 | $$$ · Crew sweater $281 | $$$ · Base layer top $106 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | ZQ Merino | B Corp, OEKO-TEX Standard 100 | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | 1879 | 2016 |