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| Subset✕ New York organic cotton underwear, bras and loungewear brand, formerly known as Knickey. | Blue Canoe✕ Long-running organic cotton clothing line making bras, underwear, tops, dresses and loungewear in the USA. | Burt's Bees Baby✕ Baby clothes, pajamas and bedding in GOTS-certified organic cotton, newborn to 24 months. | Colorful Standard✕ Danish label making organic cotton and recycled merino essentials in Portugal, in a wide range of custom colors. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | New York, US | San Francisco, US | United States | Copenhagen, DK |
| Fibers | Organic cotton | Organic cotton | Organic cotton | Organic cotton · Merino |
| Makes | Underwear, Tops & tees, Pants & skirts, Sleepwear, Socks | Underwear, Tops & tees, Pants & skirts, Dresses, Sleepwear | Baby & kids, Sleepwear | Tops & tees, Pants & skirts, Knitwear, Accessories |
| Services | — | — | — | — |
| Entry price | $$ · Pair of underwear $20.00 | $$$ · Pair of underwear $40.00 | — | $$ · Basic tee $39.21 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | GOTS | B Corp, OEKO-TEX Standard 100 |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | 2018 | 1994 | — | — |