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| Sunspel✕ English maker of classic T-shirts in Californian Supima cotton and rare Sea Island cotton, handmade at its Long Eaton factory since 1937. | Fog Linen Work✕ Tokyo brand founded by Yumiko Sekine, designing linen clothing and homewares made with Lithuanian linen. | Ibex✕ Merino wool outdoor clothing — base layers, socks and jackets — founded in Vermont in 1997, now based in Boulder. | Hiut Denim Co.✕ Family-owned jeans maker with its own factory in Cardigan, Wales, using Japanese selvedge and GOTS organic cotton denim, with free repairs for life. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Long Eaton, GB | Tokyo, JP | Boulder, US | Cardigan, GB |
| Fibers | Cotton | Linen | Merino | Cotton · Organic cotton |
| Makes | Tops & tees | Dresses, Tops & tees, Accessories | Base layers, Socks, Outerwear | Pants & skirts |
| Services | — | — | — | — |
| Entry price | $$$$ · Basic tee $112 | $$ · Basic dress $143 | $$$ · Base layer top $135 | $$$$ · Pants or jeans $324 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | — | 1997 | 2011 |