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| Sunspel✕ English maker of classic T-shirts in Californian Supima cotton and rare Sea Island cotton, handmade at its Long Eaton factory since 1937. | Isobaa✕ UK merino wool brand making tees, hoodies, base-layer tights, joggers, boxers, socks and beanies for running, outdoors and everyday wear; ships to the US. | LAKE Pajamas✕ Savannah sleepwear brand best known for pajamas in Peruvian Pima cotton for women, men, kids and babies. | Mercer & Sons✕ Family shirtmaker known for traditional button-downs in its two-ply Pima cotton oxford with hand-turned unlined collars, made in the USA. | |
|---|---|---|---|---|
| Type | Brand | Brand | Brand | Brand |
| Location | Long Eaton, GB | United Kingdom | Savannah, US | Bozeman, US |
| Fibers | Cotton | Merino | Cotton | Cotton |
| Makes | Tops & tees | Tops & tees, Pants & skirts, Knitwear, Base layers, Underwear, Socks, Accessories | Sleepwear, Baby & kids | Shirts, Underwear |
| Services | — | — | — | — |
| Entry price | $$$$ · Basic tee $112 | $$$ · Base layer top $106 | $$$ · Pajama set $128 | $$$ · Button-up shirt $180 |
| Min. order | Not stated | Not stated | Not stated | Not stated |
| Certified | None listed | None listed | None listed | None listed |
| Natural | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends | Not 100%. Some blends |
| Founded | — | 2016 | 2014 | 1982 |